Brand mood board

Make a brand mood board

Free · no sign-up

What a brand mood board is

“A mood board is a type of visual presentation or 'collage' consisting of images, text, and samples of objects in a composition.”
From Wikipedia — Mood board — CC BY-SA 4.0

Types of mood board

When to use a brand mood board

  • A brand

    Show how a brand should look and feel before anyone draws a logo: warm, friendly, a little cheeky.

  • Design work

    Give a designer the colours, fonts and pictures to work from.

  • With a team

    The whole team agrees on one look, so the shop sign, the cups and the website match.

How to make a brand mood board

  1. 1Pick a theme
  2. 2Add pictures
  3. 3Add words

Helpful resources

Questions

Do I need an account?
No. Press the button and start. It saves in this browser; sign in only if you want it on your other devices too.
Can I print it?
Yes. Print it from the board's settings, or pick “Save as PDF” in the print window to keep a file.