Opportunity solution tree

What an opportunity solution tree is

“Goal setting involves the development of an action plan designed in order to motivate and guide a person or group toward a goal.”
From Wikipedia — Goal setting — CC BY-SA 4.0

Types of goal tree

When to use an opportunity solution tree

  • A product

    Connect what the product should achieve to real problems its users have.

  • Understanding users

    Each opportunity is something users told you, like “I forget to come back”.

  • Finding ideas

    Collect several ideas under each problem, then test the most promising one first.

How to make an opportunity solution tree

  1. 1The outcome
  2. 2Opportunities
  3. 3Solutions and tests

Helpful resources

Questions

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